I’ll add that I think another aspect to this is: if the site declines quietly, you’ll end up with users shrugging and either continuing to use it or not. Most people don’t understand why this matters at all, and if the post quality declines it probably will be a lot like Facebooks decline. People knew it got worse, but the prevailing narrative is “that’s just how social networks work, the kids are always jumping on the next thing”.

By doing this, it makes it very clear that the mods and power users are pissed by actions taken by Reddit. People are starting to hear about it, but it’s not common knowledge.

If people hear “Reddit users protested then left because of Reddit corporate”, investors are going to be pissed, advertisers are going to find it less attractive, and (most importantly) when discord or YouTube consider their own anti-poweruser moves (which they’re currently talking about) they’ll remember “we need to be careful with changes or we’ll have a reddit moment”

I think this all started with Musk and his instance that despite pissing off users left and right, he’s made Twitter more profitable than ever and only kicked off bots and scammers. It’s absurdly unlikely (not like he’s releasing numbers and they are deciding to not pay bills).

But by creating that very attractive narrative, other social media companies are looking for their own ways blatantly grab cash