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AlternActive@lemmy.world to Reddit@lemmy.world · 2 years ago

Seen on reddit: Ran out of advertisers. Why? Yes.

i.imgur.com

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Seen on reddit: Ran out of advertisers. Why? Yes.

i.imgur.com

AlternActive@lemmy.world to Reddit@lemmy.world · 2 years ago
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  • redimk@lemmy.fmhy.ml
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    2 years ago

    I wonder if advertisers have been leaving Reddit and if so, how many? I’ve honestly never seen a social media website/company ask for advertisers like this tbh.

    I’m not a lot on social media to begin with, so I’m not sure.

    • baked_tea@sh.itjust.works
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      2 years ago

      Well few days ago their valuation by I think Fidelity got cut from 10b to 5.5b. That should tell you something

      • Paradox@lemdro.id
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        2 years ago

        That was before the whole clown show. The valuation cut was dated May 31st

        • OneDimensionPrinter@lemm.ee
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          2 years ago

          Even better.

          • PoppinKREAM@sh.itjust.works
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            2 years ago

            Steve Huffman just following the footsteps of Elon Musk, during a recent interview Spez said he liked what Musk was doing with Twitter.

            Twitter has lost 59% of their advertisement sales since Musk bought it.[1](https://www.nytimes.com/2023/06/05/technology/twitter-ad-sales-musk.html)


            1. New York Times - Twitter’s U.S. Ad Sales Plunge 59% as Woes Continue

            1. [1] ↩︎

            • LongbottomLeaf@lemmy.nz
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              2 years ago

              PoppinKREAM!!! In the fediverse!! Oh hell yeah!

              • BackStabbath@lemm.ee
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                2 years ago

                I need context lol, who’s Poppincream?

                • LaLiLuLuCo@sh.itjust.works
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                  2 years ago

                  Reddit User who would show up with cited sources debunking bullshit other people would ardently defend in lieu of educating themselves.

            • sarcasticsunrise@lemmy.world
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              2 years ago

              Yay Poppin!

      • Overzeetop@lemmy.world
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        2 years ago

        The cut was multi-staged and started middle of last year. The most recent cut was relatively small (10-15% iirc). As others have pointed out, that reduction doors not take into account the recent self-inflicted wounds.

        • Radicalized@lemmy.one
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          2 years ago

          It’s down almost 50% since they bought in in 2021 lmao

    • BURN@lemmy.world
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      2 years ago

      I’ve heard unsubstantiated claims that traffic to the advertiser portal has dropped ~40% since the protests started

      • Neighbourly@lemmy.world
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        2 years ago

        I personally reached out to about a dozen advertisers, urging them to reconsider their marketing efforts on Reddit. After privatizing the subreddit I had moderated for 12 years, it seemed like the next logical step.

        • Mormanade@lemmy.world
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          2 years ago

          Damn that’s commitment, I respect the effort

        • ToNIX@sh.itjust.works
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          2 years ago

          That’s brilliant, props to you!

        • tool@r.rosettast0ned.com
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          2 years ago

          You’re a good man, Charlie Brown.

        • Rannoch@lemm.ee
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          2 years ago

          Great idea! I haven’t seen any others mentioning this in all the protest discussions I saw. Hopefully others did similarly, that seems like something that could really help.

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